Scholarly Databases for Advertising
Watch the video from EBSCOhost on this page about using Advanced Search.
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Business Source Elite This link opens in a new window
Coverage: 1984-present
Business Source Elite covers business, management, economics, banking, finance, and accounting. Materials indexed include scholarly and peer-reviewed journals. Some full text is available.
For more information about using this resource, view the publisher's online print or video tutorial.
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Communication Source This link opens in a new window
Coverage: 1900-present
Provides access to Communication & Mass Media Complete and Communication Abstracts. Subject coverage includes communication, linguistics, rhetoric and discourse, speech-language pathology, media studies, and related fields. Some full text is available.
For more information about using this resource, view the publisher's online print or video tutorial.
EBSCOhost Advanced Searching
Advertising Scholarly Journals
Advertising journals are primarily available through Business Source Elite. Related communication, media, and marketing journals are available through Communication Source. In EBSCO, you can search both Business Source Elite and Communication Source at the same time.
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Journal of Consumer BehaviourNote: Articles in the Journal of Consumer Behaviour that are not open access must be requested through Interlibrary Loan.