Media Rates
- SRDSMedia rates and information catalogs for 100,000+ U.S. and international media properties
Advertising Spending
- RedbooksCall Number: HF 5802 .S713 (Bizzell Circulation Desk)Use Redbooks Advertisers, Business Classifications to find advertising expenditures for major companies. The latest edition of Redbooks is located on reserve at the Bizzell Memorial Library Circulation Desk.
Media Codes Not Listed in Redbooks:
32 - Native Advertising
33 - Point of Sale
34 - Sponsorship - Ad $ SummaryCall Number: HF 5802 .A3Publication Date: 2021Advertising expenditures for companies across 11 major media. Data are organized by company, product, and category.
- Mergent Online This link opens in a new windowAdvertising expenditures for a company may be reported in a Form 10-K. Use the Government Filings tab to search for a company's Form 10-K report filed within the last 12 months, and then search for "advertising" in the report itself. Note that not every company will report its advertising expenditures.